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🏪December 19, 2025

Comercio electrónico B2B en Guatemala

Guía para vender a otras empresas por internet: plataformas, facturación y logística.

E-commerceB2BGuatemala

Selling to other businesses online (B2B) is different from selling to end consumers. This guide explains how to do it.

What is B2B commerce?

B2B = Business to Business

Examples:

  • Distributor selling to stores
  • Manufacturer selling to wholesalers
  • Service provider to businesses
  • Differences between B2B and B2C

    | Aspect | B2C (to consumer) | B2B (to business) |

    |--------|-------------------|-------------------|

    | Purchase decision | Fast, emotional | Slow, rational |

    | Volume | Units | Large quantities |

    | Price | Fixed, public | Negotiable, by volume |

    | Payment | Immediate | Credit (30-60-90 days) |

    Platforms for B2B

    Option 1: Own e-commerce

  • Total control
  • No commissions
  • Your brand
  • Option 2: B2B Marketplaces

  • Alibaba (international)
  • Amazon Business
  • Local platforms
  • Option 3: Digital catalog + WhatsApp

  • Online catalog
  • Customer requests quote
  • Negotiation via WhatsApp
  • B2B Logistics

  • Business hours delivery
  • Warehouse/office reception
  • Delivery documentation
  • Returns
  • Credit for business customers

  • **Credit evaluation**: Verify references
  • **Credit limit**: Based on history
  • **Terms**: 30, 60 or 90 days
  • **Follow-up**: Automatic collection system
  • Our solution

    SYNDEX includes B2B portal with:

  • Personalized catalog per customer
  • Prices by level/volume
  • Online orders
  • Integrated electronic invoicing
  • Do you sell to other businesses? Let's talk about digitizing.

    Have questions about this article or our systems?

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