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🤝December 15, 2025

ENLACE: Integrated CRM for all our systems

Introducing ENLACE, the CRM module that powers customer management across all our products.

ENLACECRM

Introducing ENLACE, our CRM module designed to enhance customer management across all Action Soft systems.

What is ENLACE?

ENLACE is a CRM (Customer Relationship Management) that works as the heart of customer management on our platform:

  • **Integrated module**: Comes included in MINDE, PUNTO, SYNDEX and other systems
  • **Standalone available**: You can also use it independently
  • **Single customer base**: Your customers synchronized across all systems
  • Main features

  • **Contact management**: Complete information for each customer
  • **Sales pipeline**: Visualize opportunities by stage
  • **Opportunity tracking**: Don't lose any potential sale
  • **WhatsApp integration**: Direct communication from the system
  • **Interaction history**: All context in one place
  • Why an integrated CRM?

    All our systems have something in common: customers. Whether you sell products (PUNTO), provide services (MINDE), or manage a cooperative (RAILCOOP), you need to:

  • Know who your customers are
  • Follow up on their needs
  • Maintain effective communication
  • Measure the business relationship
  • ENLACE benefits

  • **No duplicates**: A customer registered once, available in all modules
  • **Complete context**: See purchase history, payments, interactions
  • **Automation**: Automatic reminders and follow-ups
  • **Reports**: Conversion and retention metrics
  • Availability

    ENLACE is in active development. If you're interested in being one of the first to try it, contact us via WhatsApp.

    Have questions about this article or our systems?

    Contact us on WhatsApp